Non-alcoholic beverages in Finland - statistics & facts
Non-alcoholic beverages include various products, such as fruit and vegetable juices, bottled water, soft and energy drinks, and hot drinks. The Finnish non-alcoholic drinks market has displayed constant growth since 2020.
The market of non-alcoholic beverages is forecast to continue following an increasing trend in Finland, with soft drinks remaining the largest segment. Finland's non-alcoholic beverage sector is expected to grow by 11.22 percent, reaching 2 billion euros by 2027.
Imports outpace domestic exports
The rise in non-alcoholic beverage imports far exceeds Finland's export growth in the same category. While exports increased to 46.82 million euros by 2023, this figure represents only about one-fifth of the import value. The disparity suggests a strong domestic market for imported non-alcoholic beverages, potentially driven by consumer desire for international brands or products. The import volume also saw a substantial increase, reaching 161.24 million liters in 2023, indicating a growing thirst for these products among Finnish consumers.Domestic breweries and Alko
Alko, the state-owned alcohol retail monopoly, has expanded its non-alcoholic offerings, with 413 different products available in 2023. This expansion reflects a broader trend towards health-conscious consumption. Along with Alko, domestic breweries, such as Hartwall or Olvi, diversified their product range over the past years, offering a wide range of non-alcoholic beers, long drinks, and much more. Finnish breweries have seen a notable rise in soft drink sales, with volumes reaching 320.7 million liters in 2023, a two percent increase from the previous year.The market of non-alcoholic beverages is forecast to continue following an increasing trend in Finland, with soft drinks remaining the largest segment. Finland's non-alcoholic beverage sector is expected to grow by 11.22 percent, reaching 2 billion euros by 2027.
